The HTC One is already a great-looking smartphone – a handset that easily stands out of the crowd as it is like no other. Its blue and red versions, however, are even more visually appealing than the variants you might be familiar with already. Both were on display at the HTC booth at IFA so we stopped by to take a closer look.

Of course, the blue and red HTC One models aren't any different on a hardware level. They sport the same Snapdragon 600 SoC, 4.7-inch 1080p screen, and Ultrapixel camera found on the gray or black versions. 

In case you want to get one of these, the red HTC One version is on sale at Sprint and via select retailers in Europe. The blue HTC One model is expected to launch internationally in Q4 of 2013.